Angela Koch is proud that the U.S. Money Reserve has achieved a milestone of serving more than 500,000 customers. This is a huge achievement in the precious metal industry, given that only a few numbers of people are interested in the sector.
As the chief executive officer of one of the largest private distributor of precious metals, Angela Koch notes that she must work towards ensuring that the number increases from 500,000 to a million.
According to Angela Koch, only a few numbers of people around the country know precious metals. Of those who have a clue of what happens in this industry, 50% are involved in looking for various metals in various parts of the country.
The United States is intensifying its #trade fight with the European Union, threatening tariffs on $4 billion of additional #EU goods, according to a statement on Monday. https://t.co/hWC7KCwFgR pic.twitter.com/aQxXPxKI9q
— U.S. Money Reserve (@USMoneyReserve) July 3, 2019
This means that the actual market that buys these products is very small. However, it is essential to highlight that the number of customers does not play a very important role because the few who are involved, have huge amounts of money.
Nevertheless, the U.S. Money Reserve is mandated to create awareness of the precious metals such as silver, platinum, and gold around the country. This means that it must educate, inform, and sell precious metals to the public.
This means that the entity has to create a sales department that has experienced individuals who will be playing a key role in meeting customers. The Reserve is just like any other organization with various departments.
Dealing with issues to do with sales has significantly impacted the way the company operates. However, Angela Koch notes that educating and empowering employees is the key to the success of precious metal distributor. Read more: Angela Koch US Money Reserve | Forbes and US Money Reserve | Indeed
Some of the employees have a perception that they rank very low in the company, which means that their opinion or point of view does not count. Angela Koch does not like this perception and leads with a mantra that every employee has a role to play in the growth and development of the company.
Some of the employees that Angela Koch pays huge attention are those working in the sales department.
She consistently informs them that the success of the organization depends on how they are going to speak to the customers and how they are going to push through the deal. She motivates them by telling them to assume the role of a business leader while at the same time having a sense of belonging.
About the U.S. Money Reserve
The US Money Reserve is a body that has been created by an act of the United States Congress to be the primary body distributing precious metals to the people of the United States.
The body distributes gold, silver, and platinum to the interested parties. It also plays the role of creating awareness of the benefits of investing in precious metals to those people who do not know precious metals.
Learn more about Luke Lazarus: